News
5 Ways to Be More Sustainable at Nail Salons
If you’re looking to attract new customers, you need to implement sustainable efforts at your nail salon. This important topic is not a trend, it’s a reality, and we want to help our nail tech family by informing you of ways to be more eco-friendly.
Embracing the Future: Erica’s ATA Switches to Sustainable Packaging
Embracing the Future: Erica’s ATA Switches to Sustainable Packaging If you’re a long time customer of Erica’s ATA, then you probably noticed something a little different about our packaging. That’s...
The Ultimate Guide: How Nail Artists Can Leverage Their Social Media to Attract New Clients
As a nail artist, you have the skill and creativity to create amazing nail designs, but how do you attract new clients? Social media can be an amazing tool to...
The Importance of Cuticle Oil for Healthy, Beautiful Nails
Dry cuticles and brittle nails can be painful and make your hands look unkempt. While moisturizing your hands is important, you also need to be mindful of moisturizing your cuticles...
The Benefits of Dry Pedicures: How to Introduce Them to Your Clients
As a nail professional, you strive to give your clients the best manicure and pedicure experience possible. But have you heard about dry pedicures? While clients may expect to soak...
How to Confidently Increase Your Prices as a Nail Artist
As a nail artist, you know how much time, effort, and skill goes into your craft. However, you may also have noticed that your prices have not kept up with...
The Ultimate Guide to Treating Dry, Cracked Heels
The Ultimate Guide to Treating Dry, Cracked Heels What Causes Dry, Cracked Heels? There are a variety of factors that may cause dry, cracked heels. The most common...
The Ultimate Guide to Gel Tips: Learn Refilling, Removal, and More
The Ultimate Guide to Gel Tips: Learn Refilling, Removal, and More What’s the Purpose of Refilling Gel Tips? The purpose of gel tip fills is to maintain healthy nails and...