Understanding Skin Undertones and Choosing the Best Nail Color

Understanding Skin Undertones and Choosing the Best Nail Color

Understanding Skin Undertones and Choosing the Best Nail Color Hey there! Let's chat about skin undertones, shall we? It's not just about your skin color; it's the secret hues that...
June 19, 2024 — Erica Schlabach
Rose quartz marble nail design tutorial

Rose quartz marble nail design tutorial

Ready to elevate your manicure game with a stunning rose quartz marble nail design? This timeless and elegant look is perfect for any occasion and will keep you on-trend for...
May 20, 2024 — April Forrest
Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish

Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish

Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish We've all seen stunning nail art photos on social media, with intricate designs that seem impossible to achieve at home....
May 17, 2024 — April Forrest
Green manicured nails

Erica’s new tool: color!

Big News: We’re Shaking Up Nail Color for Artists! Hey nail artists! We’ve been bursting to share this secret with you: We’re bringing bold colors to your world! Our team...
May 10, 2024 — Erica Schlabach
5 Ways to Be More Sustainable at Nail Salons

5 Ways to Be More Sustainable at Nail Salons

If you’re looking to attract new customers, you need to implement sustainable efforts at your nail salon. This important topic is not a trend, it’s a reality, and we want to help our nail tech family by informing you of ways to be more eco-friendly. 
April 21, 2024 — Erica Schlabach
Nail Salon Tipping Etiquette - What the Polls Reveal

Nail Salon Tipping Etiquette - What the Polls Reveal

Nail Salon Tipping Etiquette: What the Polls Reveal Ever left a nail salon wondering how much to tip? Tipping can be tricky, especially when navigating a personal services industry. To...
April 19, 2024 — April Forrest
Tags: Blog Business
Embracing the Future: Erica’s ATA Switches to Sustainable Packaging

Embracing the Future: Erica’s ATA Switches to Sustainable Packaging

Embracing the Future: Erica’s ATA Switches to Sustainable Packaging If you’re a long time customer of Erica’s ATA, then you probably noticed something a little different about our packaging. That’s...
April 12, 2024 — Erica Schlabach
Want to Master Your Nail Skills? Find Out How with Erica's ATA Classes

Want to Master Your Nail Skills? Find Out How with Erica's ATA Classes

If you're a nail technician, you know how important it is to continually expand your skills and knowledge. While nail school provides the fundamentals, there's still so much more to...
February 27, 2024 — April Forrest
Revolutionizing Nail Care: The Rise of Russian Manicures

Revolutionizing Nail Care: The Rise of Russian Manicures

Revolutionizing Nail Care: The Rise of Russian Manicures In the dynamic world of beauty and nail care, the Russian manicure has emerged as a luxurious trend, captivating the interest of...
February 13, 2024 — April Forrest
The Ultimate Guide: How Nail Artists Can Leverage Their Social Media to Attract New Clients

The Ultimate Guide: How Nail Artists Can Leverage Their Social Media to Attract New Clients

As a nail artist, you have the skill and creativity to create amazing nail designs, but how do you attract new clients? Social media can be an amazing tool to...
January 15, 2024 — April Forrest
The Importance of Cuticle Oil for Healthy, Beautiful Nails

The Importance of Cuticle Oil for Healthy, Beautiful Nails

Dry cuticles and brittle nails can be painful and make your hands look unkempt. While moisturizing your hands is important, you also need to be mindful of moisturizing your cuticles...
January 08, 2024 — Erica Schlabach
How to Build Relationships with Local Podiatrists for Referrals

How to Build Relationships with Local Podiatrists for Referrals

As a nail professional, you know the importance of keeping your clients happy and satisfied from their tips to their toes. But what happens when clients come to you with...
November 28, 2023 — Erica Schlabach