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Fall in Love with Autumn Gel Colors: Erica's ATA Trend Report
Fall in Love with Autumn Gel Colors: Erica's ATA Trend Report Are you ready to fall head over heels for our stunning autumn gel colors?! This season, Erica's ATA is...
Understanding Skin Undertones and Choosing the Best Nail Color
Understanding Skin Undertones and Choosing the Best Nail Color Hey there! Let's chat about skin undertones, shall we? It's not just about your skin color; it's the secret hues that...
Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish
Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish We've all seen stunning nail art photos on social media, with intricate designs that seem impossible to achieve at home....
Erica’s new tool: color!
Big News: We’re Shaking Up Nail Color for Artists! Hey nail artists! We’ve been bursting to share this secret with you: We’re bringing bold colors to your world! Our team...
Revolutionizing Nail Care: The Rise of Russian Manicures
Revolutionizing Nail Care: The Rise of Russian Manicures In the dynamic world of beauty and nail care, the Russian manicure has emerged as a luxurious trend, captivating the interest of...
The Ultimate Guide: How Nail Artists Can Leverage Their Social Media to Attract New Clients
As a nail artist, you have the skill and creativity to create amazing nail designs, but how do you attract new clients? Social media can be an amazing tool to...
The Importance of Cuticle Oil for Healthy, Beautiful Nails
Cuticle Oil: The Secret to Radiant, Healthy Nails Dry, ragged cuticles and brittle nails can impair even the most carefully manicured hands. While hand creams offer some relief, they often...
Top 5 Common Nail Mistakes You're Making and How to Avoid Them
Top 5 Common Nail Mistakes You're Making and How to Avoid Them Every nail tech and nail DIYer has made mistakes, we’ve been there ourselves. Understanding how to properly...
3 Quick & Easy Steps to an At-Home Kids Manicure
3 Quick & Easy Steps to an At-Home Kids Manicure Why do an At-Home Kids Manicure? Doing an at-home manicure for your kids can be a fun activity...
The Ultimate Guide to Nail Bits: Which Grit is Right for You?
The Ultimate Guide to Nail Bits: Which Grit is Right for You? Why Does Grit Matter? The grit of nail bits matter because they’re all used for a different purpose....
Nail Tech Guide: How to Prevent Rings of Fire
Nail Tech Guide: How to Prevent Rings of Fire TLDR: Avoid those painful red half-moons—aka rings of fire—by mastering your efile technique. They’re caused by too much pressure, poor angles, bad...
The Ultimate Guide to Gel Tips
The Ultimate Guide to Gel Tips Looking to master soft gel extensions or step up your gel tip services? You’re in the right place. Whether you’re new to gel tips...