Hilary Dawn Herrera fills us in on the benefits of efiling and some things to look for when shopping for an efile. She also shares some great do’s and don’ts and techniques that are part of the education she teaches all over the world as an Erica’s ATA educator. When...

By Hilary Dawn Herrera Read more
As a nail tech you NEED to have a plan this Holiday season! Set yourself up for success with a healthy mentality and the right tools and techniques to breeze through each manicure service!

1. Know what artwork is trending Scroll through Instagram and Pinterest to see which holiday patterns and artwork you know your clients will request. Pick 4 designs and practice, practice, practice! Find shortcuts and perfect the designs in minimal time. Then showcase your art tips on your table as an...

By Erica Schlabach Read more

‘Tis the season for giving- but is it really? We live in a culture where strategic marketing companies have turned this festive time into a race for the best sales. And let's be honest, many of us have enough stuff. We just love the thrill of getting a great deal!...

By Erica Schlabach Read more
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