Spooktacular Nail Trends: Halloween Edition

Spooktacular Nail Trends: Halloween Edition

Spooktacular Nail Trends: Halloween Edition Hey nail enthusiasts! 🎃💅 Ready to add some boo-tiful flair to your manicure? We've got the hottest Halloween nail trends that'll have everyone screaming (with...
September 26, 2024 — Erica Schlabach
Fall in Love with Autumn Gel Colors: Erica's ATA Trend Report

Fall in Love with Autumn Gel Colors: Erica's ATA Trend Report

Fall in Love with Autumn Gel Colors: Erica's ATA Trend Report Are you ready to fall head over heels for our stunning autumn gel colors?! This season, Erica's ATA is...
August 28, 2024 — Erica Schlabach
Hands browsing nail color tips on a nail polish wheel

Mastering the Color Wheel: Your Guide to Stunning Nail Art

Mastering the Color Wheel: Your Guide to Stunning Nail Art Let's talk about one of the most powerful tools in our nail art arsenal: the color wheel. We've all been...
July 26, 2024 — Erica Schlabach
Understanding Skin Undertones and Choosing the Best Nail Color

Understanding Skin Undertones and Choosing the Best Nail Color

Understanding Skin Undertones and Choosing the Best Nail Color Hey there! Let's chat about skin undertones, shall we? It's not just about your skin color; it's the secret hues that...
June 19, 2024 — Erica Schlabach
Rose quartz marble nail design tutorial

Rose quartz marble nail design tutorial

Ready to elevate your manicure game with a stunning rose quartz marble nail design? This timeless and elegant look is perfect for any occasion and will keep you on-trend for...
May 20, 2024 — April Forrest
Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish

Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish

Revolutionize Your Manicure: Discover the Magic of Japanese Gel Polish We've all seen stunning nail art photos on social media, with intricate designs that seem impossible to achieve at home....
May 17, 2024 — April Forrest
Green manicured nails

Erica’s new tool: color!

Big News: We’re Shaking Up Nail Color for Artists! Hey nail artists! We’ve been bursting to share this secret with you: We’re bringing bold colors to your world! Our team...
May 10, 2024 — Erica Schlabach
5 Ways to Be More Sustainable at Nail Salons

5 Ways to Be More Sustainable at Nail Salons

If you’re looking to attract new customers, you need to implement sustainable efforts at your nail salon. This important topic is not a trend, it’s a reality, and we want to help our nail tech family by informing you of ways to be more eco-friendly. 
April 21, 2024 — Erica Schlabach
Nail Salon Tipping Etiquette - What the Polls Reveal

Nail Salon Tipping Etiquette - What the Polls Reveal

Nail Salon Tipping Etiquette: What the Polls Reveal Ever left a nail salon wondering how much to tip? Tipping can be tricky, especially when navigating a personal services industry. To...
April 19, 2024 — April Forrest
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Embracing the Future: Erica’s ATA Switches to Sustainable Packaging

Embracing the Future: Erica’s ATA Switches to Sustainable Packaging

Embracing the Future: Erica’s ATA Switches to Sustainable Packaging If you’re a long time customer of Erica’s ATA, then you probably noticed something a little different about our packaging. That’s...
April 12, 2024 — Erica Schlabach
Want to Master Your Nail Skills? Find Out How with Erica's ATA Classes

Want to Master Your Nail Skills? Find Out How with Erica's ATA Classes

If you're a nail technician, you know how important it is to continually expand your skills and knowledge. While nail school provides the fundamentals, there's still so much more to...
February 27, 2024 — April Forrest
Revolutionizing Nail Care: The Rise of Russian Manicures

Revolutionizing Nail Care: The Rise of Russian Manicures

Revolutionizing Nail Care: The Rise of Russian Manicures In the dynamic world of beauty and nail care, the Russian manicure has emerged as a luxurious trend, captivating the interest of...
February 13, 2024 — April Forrest